At Last.

You are becoming more aware of how slim and curvy ladies are speaking up about body shaming. Acknowledging it’s not only not politically correct; it’s offensive, insulting and plain ridiculous.

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Supermodel Emme wearing i.b.b.i. on GMA

Did you catch Supermodel Emme on Good Morning America discussing history-making magazine covers and the Body Positive Revolution. She’s wearing one of our new i.b.b.i. dresses!

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Look Around And Look At Us Now

Yikes! Who would have thought 5 years, 2 years ago that the curvy woman would have stepped into the front row to hold a commanding presence in entertainment, politics, in virtually every facet of our lives.

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New York Fashion Week Will Never Be the Same Again

While straight size 2s strutted their stuff on the catwalks, plus size curvy women took to the streets in support of a commitment to focus on the need for size diversity on the fashion runway, in print media and at retail, flooding Times Square at high noon on September 14, 2015.

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