Blog – Take a Peek at our Inspiration

Thinking About Fit

We decided it made sense to first consider the specific plus size body issues that are most often misunderstood in the straight market when they contemplate fit for the curvy woman.
The idea there are five basic body types for the full figure woman could be daunting until you focus on commonalities.

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WE Have Arrived

You know that moment all too well. You’ve planned the perfect get-away and you’re out shopping for that something special and spot a mannequin with the perfect item you have been looking for. You walk over to the section and begin looking for your size. But there is just one thing.

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Tis the Season For The Little Black Dress

Looking for the illusive LBD? Thought you would never find one to hug your curves in all the right places? Our little black dress is luxurious and flattering to your silhouette. Chic and elegant, our classic style is a wardrobe essential. It is versatile enough to transform your look from corporate day with a blazer and […]

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i.b.b.i. Behind The Scenes Video

Take a look at what happens behind the camera of the i.b.b.i. launch shoot. Featuring models Rosie Mercado, Liris Crosse, and Reebecca Winters.

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New York Fashion Week Will Never Be the Same Again

While straight size 2s strutted their stuff on the catwalks, plus size curvy women took to the streets in support of a commitment to focus on the need for size diversity on the fashion runway, in print media and at retail, flooding Times Square at high noon on September 14, 2015.

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What The Plus Is Equal Campaign Means For The Curvy Community

The #PlusIsEqual campaign brought supporters and the plus size community out in droves in solidarity for size diversity in the fashion industry. The streets spilled over with insignia and slogans as all rallied to share their collective voice. When did the discourse of size diversity in woman fashion take place?

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